Tracey Zhen is president of Zipcar, the world’s leading car-sharing network, where she oversees all facets of the business. Tracey is focused on innovation and leveraging technology to grow Zipcar’s position as a category leader within the fast-growing mobility industry.
Tracey has over 20 years of experience in leadership roles at consumer technology companies, including senior management roles at TripAdvisor and Expedia where she oversaw business strategy, finance, operations, product development, and marketing.
At TripAdvisor, Tracey oversaw the company’s vacation rental brands, scaling the business and growing revenue through strategic acquisitions and the restructuring of its business models. At Expedia, Tracey served as general manager for emerging markets and strategy, leading international business growth in Europe and Latin America. There she launched new markets, built a European strategy team, and scaled the business to multi-million-dollar growth. Tracey has a proven track record of scaling start-up businesses through product innovation, technology platform development, and consumer marketing.
Tracey started her career in investment banking at Bear, Stearns & Co., Inc., and she held senior roles at IAC where she built and oversaw a finance and analytics team, was responsible for new business development and subsequent wind-down and aided corporate restructurings and capital financings.
Tracey is a graduate of New York University’s Leonard N. Stern School of Business holding dual B.S. degrees in Finance and Information Systems. She is a resident of Boston and a native of New York City.